The Crunchy Bunch
LOGO AND BRANDING DESIGN
ILLUSTRATION
BUSINESS CARD, DISPLAY CARD, AND MENU DESIGN
The Crunchy Bunch is a Chicago-based caterer that crafts hearty and wholesome meals and gorgeous spreads for your office and events. Everything owner Helena makes is from scratch and seasonally inspired.
Taking inspiration from this abundantly healthy, friendly, and rustic vibe, I created a set of woodcut-inspired illustrations that represent Crunchy Bunch’s core ingredients and appear throughout the brand. A simple logo in a variety of colors complements the vibrant illustrations.
Along with the logo and branding, I built a system of display cards and a menu, all editable by Helena (and printable on a simple printer, an important feature for this busy owner), to help guide her customers through her tasty slate of ever-changing offerings.
“It was a delight working with Liz to bring our brand to life. Liz masterfully crafted our logo and brand materials by diligently listening to and engaging with our company's values and energy. She effortlessly guided us through design phases and iterations and always translated our often nebulous feedback into impactful visuals. In addition to being versatile and fun, she is hyper organized, punctual, practical and professional. What more can you ask for in a designer?”
HELENA GITTELMAN, OWNER, THE CRUNCHY BUNCH
